Headquarters: Bloomington, USA
Vertical: Language Learning
Tech: Web App, Mobile App
Having a background in language coaching, I tend to keep a close eye on the latest global trends in language learning. After a period of little innovation in the space, there is definitely a new wave of language learning startups hitting the market.
Live video lessons, the hot trend from seven years ago that proved to be little more than a flash in the pan, certainly had a chilling effect for edtech entrepreneurs and investors in the language learning space.
One of the biggest problems for language learners at any stage is to find people to practice their conversational skills with. Language exchange is probably one of the most popular methods but as I wrote back in the days, it’s complicated.
i2istudy aims to provide language learners and teachers with a platform that does most of the heavy lifting by providing them with interactive content and ideas to work on.
McGraw-Hill Education announced a partnership with Cerego, a provider of memory management tools. Under the partnership the companies will work on adaptive language learning products for K-12 students.
In Asia mobile phones are more intensively used than in North America or Europe. Often they are the main computing device, replacing laptops or desktop computers entirely. This also means that mobile phones are more and more used to perform different tasks in the field of learning, from sharing questions related to homework to learning a new language.
HelloTalk offers a social app that connects language learners from across the globe. The app features a set of different tools to facilitate exchange within the community, and to help community members to learn a new language.