As cross-dressing sensation Conchita Wurst belted out her Eurovision Song Contest-winning tune across a room filled with Europe’s hottest tech start-ups, I knew it could only mean one thing: the Europas annual awards evening had officially begun. From Berlin came Babbel, who have become one of the world’s leading language learning platforms. Used in 190 countries, with over 25 million app downloads to date, they swept to victory in the education category in exuberant style. However Busuu, Babbel’s nearest rival both in market and geography, reached a staggering 50m users this year, proving that Europe has truly emerged as the home of social language learning.
Earlier this month Pearson launched its new Global Scale of English or short GSE. According to Pearson English
“there has never been a globally recognised standard in English – no single way of recognising and quantifying the level of an individual’s English”
which is, of course, something the company aims to change with its new product.
Today the three winners of the EdTech 20 2014 were announced at EdTech Europe, a one day summit bringing together key figures in the European edtech scene as well as from abroad.
Judged by an industry-leading panel, including representatives from TSL, Pearson and Emerge Education, the European EdTech 20 ranks firms based on criteria including; innovation, scale, market impact and revenue growth in Europe over the past year. This year’s EdTech 20 have been selected out of more than 100 entries from 15 countries.
EdTech Europe announced its second annual EdTech 20 list. The EdTech 20 2014 were judged by a jury of industry experts in terms of innovation, scale, market impact and revenue growth over the past year and selected out of more than 100 entries from 15 countries.
The three winners of this year’s EdTech 20 will be announced at the EdTech Europe event in London next week.
This column was first published in EducationInvestor Volume 6, Issue 3 April 2014.
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When it comes to language, Europe is in a unique position. In a small geographical area, connected by a common market and to some extent common culture, we have access to nearly all the world’s most important languages: English, of course, but German, Spanish, Portuguese and French all play major roles in global trade, too. And the European Commission is keen to get people learning: a year ago, it announced the lofty goal of making every European speak at least three languages, calling this multilingualism strategy “mother tongue plus two”.