HEDLINE: Declara raises $16 million Series A

Declara, an edtech startup that offers an adaptive learning platform for continuing education, has raised a $16 million Series A led by GSV Capital with participation of Catamount Ventures and previous investors Data Collective and Founders Fund. Mark Flynn, co-managing partner of GSV Asset Management, will join the Declara board.

The new funding will be used to scale operations in Asia and build out the team by hiring more data scientists. Declara previously raised a $5 million Seed Round in September 2013 from Peter Thiel, Founders Fund, and Data Collective.

Key Takeaway

Declara’s adpative learning platform uses semantic search, predictive analytics and machine learning to surface the right content for individuals at the right time, making learning more personalized and discovery oriented. Over time Declara recognizes learning patterns of each individual and then further adapts the learning path by adding relevant content or connecting learners with colleagues or experts.

“Learning needs to be a constant discovery where formal learning taught in schools can be combined with informal learning, which is accomplished through everyday social collaboration. The rapid advances in computational power combined with the rise in social networks for the first time gives us the ability to personalize learning for people everywhere.”

states Ramona Pierson, CEO and co-founder of Declara in the press release.

Just recently SNTE chose Declara as technology provider to train 1.6 million teachers in Mexico and has contracts with the Educational Services Australia network, Becalos, an organization of Mexico’s Televisa Foundation and Tu clase, tu país in Chile, among others. On average companies pay the platform $50 per head per year according to re/code. This rate can be lower if organisations commit to training a large number of employees.

Ramona Pierson started her career as a neuroscientist at the Palo Alto Brain Center. In 2005, she developed The Source, a LMS still used by Seattle Public Schools. In 2007, she founded and built SynapticMash which got bought by Promethean where she served as Chief Science Officer for two years following the acquisition. SynapticMash is now ActiveProgress, a central strategic product of the company.

Further Reading

  • Declara Lands $16 million in Series A Investment Led by GSV Capital, with Data Collective, Founders Fund and Catamount Ventures | Press Release
  • Declara Raises $16M for Personalized Continuing Education | re/code
  • Declara raises $16M to apply machine learning personal learning | GigaOm
  • HEDLINE: Mexican Union to train 1.6m Teachers Online via Declara | EDUKWEST

Links | Twitter | Facebook | CrunchBase

Kirsten Winkler is the founder and editor of EDUKWEST. She also writes about Social Media, Digital Society and Startups at