Mobile Internet Users in China 2014

EdTech Trends: 557 million Mobile Internet Users in China

According to data released by the CNNIC (China Internet Network Information Center) the number of mobile Internet users in China rose by over 11% to 557 million in 2014 compared to 2013.

This means that over 86% of Internet users in Mainland China are accessing the web via their mobile phone, an increase by 5%.

The overall Internet access rate is now at 48% with 649 million Chinese using the world wide web in total. 27% of Internet users are located in rural areas.

35% of Internet users own a tablet, the number goes up to 51% for users in higher education. The group of Internet users who consume video on a mobile phone is slightly bigger than those who watch videos on a computer or tablet.

These numbers clearly show that edtech startups who want to reach learners in China need to provide a native mobile experience, even more so in the years to come.

Further Reading

  • China now has 557M mobile internet users, grand total of 649M netizens | Tech in Asia
  • China Reaches 649M Internet Users in 2014: Report | TechNode


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Kay Alexander is the co-founder and creative director of EDUKWEST. You can follow him on Twitter, Facebook or Google+