EdTech Pitch Battle #02 October 31st 2013

EdTech Pitch Battle #02 – October 31st 2013

EdTech Pitch Battle #02 October 31st 2013

EDUKWEST in partnership with Macmillan Digital Education is going to host the first EdTech Pitch Battle on Thursday, October 31st at 6pm GMT | 7pm CET.

The event is going to be streamed live via Google Hangouts on Air, EDUKWEST’s YouTube channel, EDUKWEST and EDUKWEST Europe.

Five education technology startups from across Europe, the U.S. and Africa are going to pitch a panel that is made up of one leading edtech blogger, one seasoned edtech entrepreneur and one edtech investor. The event is moderated by Kirsten Winkler, editor-in-chief of EDUKWEST.

The Twitter hashtag for the first EdTech Pitch Battle is #EPB02

The Rules

The pitch battle starts with the 60 seconds elevator pitches of all contestants. After the jury listened to all the pitches, the jurors are invited to ask further questions to clarify certain aspects of the product or service.

After this Q&A session the judges allocate their points. The panel votes on two aspects, pitch and the startup’s potential to make an impact in its market. Each judge can allocate 5, 4, 3, 2 and 1 points to the contestants per aspect. The startup with the most points wins the pitch battle.

The live audience on YouTube and social media is also invited to vote for their favorite startup. After the pitches and Q&A EDUKWEST is going to share the link to a poll. The startup with the most votes here wins the Audience Choice Award of the EdTech Pitch Battle.

The Contestants

Alonso Chehade 9Slides

Alonso Chehade
Marketing Manager

9Slides is a cloud based presentation platform that empowers teachers to easily create online lectures by simply adding video or audio narration alongside your lecture slides. 9Slides also provides in depth analytics to help teachers track student engagement and the effectiveness of their lectures.

9Slides.com | @9Slides

Lukas Steinbacher Cleverlize

Dr. Lukas Steinbacher
Co-Founder & CEO

Cleverlize is an online authoring platform that allows you to create individual learning apps for different mobile devices. Without any programming skills, you can create many activities, from assorted questions to interactive glossaries. Cleverlize allows you to distribute the content through its market place apps or via a HTML5 URL.

Cleverlize.com | @Cleverlize

John Roberts Edapt

John Roberts

In the UK 96% of teachers’ primary reason for joining a trade union is in case a child makes an allegation against them Edapt is the only alternative to the trade unions solely providing teachers with apolitical and independent legal support in individual employment disputes and allegations.

Edapt.org.uk | @EdaptUK

Jeremy Amos Edvisr

Jeremy Amos

Edvisr is an app that gives students a straight-forward and fun way to search for colleges, document their experience and share it with friends. In essence, it’s the mobile social network for college search.

Edvisr.com | @Edvisr

Danny Stinfil StudyBoost

Danny Stinfil

StudyBoost is a learning management system that allows students and teachers to interact via text and instant messenger. StudyBoost allows teachers to create question batches that can be sent to their students’ mobile phones. Students’ responses are documented in real-time on a dashboard, allowing for all data generated to be analyzed.

StudyBoost.com | @StudyBoost

The Judges

Frank Catalano

Frank Catalano
Intrinsic Strategy

Types of startups I’m most interested in? Ones with a real business model, not those who plan to rely on foundation or venture funding as “revenue” (I’ve seen those), and those who have educators advised (but not necessarily driving) them.

Frank Catalano is a long-time tech and edtech industry strategist, consultant, analyst and writer. He’s the founder of Intrinsic Strategy, a marketing and business strategy consultancy for education technology and digital learning firms. Clients included Apple, McGraw-Hill, MetaMetrics, the Toy Industry Association and a number of startups.

Frank has worked with MDR’s EdNET Insight service as a consulting Senior Analyst since it began. And he works now as chief marketing officer of Professional Examination Service, a not-for-profit that is the most experienced organization in professional assessment and credentialing. Earlier, Frank spent four years as a senior vice president of marketing for Pearson’s U.S. school and assessment businesses.

He writes a regular column for tech news site GeekWire and has contributed to the edtech site EdSurge and the NPR/KQED education site MindShift. He’s been both a judge and mentor for Startup Weekend EDU, is on the advisory board of SXSWedu and SXSW V2Venture, and is a former Education Division board member of the Software and Information Industry Association. He tweets at @FrankCatalano and blogs at IntrinsicStrategy.com.

Jennifer Lee EdTech Pitch Battle

Jennifer Lee
Learn Capital

Jennifer Lee works at Learn Capital, where she helps evaluate and analyze investment opportunities in the education technology space. Previously, Jennifer worked at various impact investing fund managers and financial services firms including ImpactAssets, SJF Ventures, and Developing World Markets (DWM).

At DWM, Jennifer served as Vice President and Relationship Manager for the Asia and Middle East (AME) regions, where she was responsible for leading the AME team, helping to conceive and execute the firm’s investment strategies, conducting due diligence, leading the investment process from origination to closing, and managing relationships post-investment.

Prior to DWM, Jennifer was an Associate in the US Interest Rate Strategies team at Lehman Brothers, where she generated and published original research on the US Treasuries markets. Jennifer has also taught computer programming in China and English instruction in Spain. She has an MBA from Harvard Business School and B.S. degrees in Chemistry and Management Science from M.I.T.


Matthew Greenfield Rethink Education

Matthew Greenfield
Rethink Education

Matt Greenfield chairs the board of Engrade, he is a founder of Stonework Capital, an ethically oriented hedge fund based in New York City, and he serves as an advisor to University Ventures, the NewSchool Ventures Seed Fund, and the College Board.

He previously helped start three technology businesses, including Rethink Autism, DB Software (acquired by Cadre Software and now part of CA), and Synernetics (acquired by 3Com), and worked as an associate at ABS Ventures.  In addition to Synernetics, his successful angel investments include Wireless Generation (acquired by News Corp.), Atricure (NASDAQ:ATRC), and Wellfleet (merged with Synoptics to form Bay Networks and then acquired by Nortel).


Matthias Ick

Matthias Ick
Macmillan Digital Education

Matthias is heading Digital Education and is responsible for all investments and  strategic development.

He has broad experience in the digital markets ranging from VC investing , interim management to founding and selling tutoria.de. Prior to this, he invested in early and later stage online businesses at Holtzbrinck and advised on M&A transactions. He started his career at Stern Stewart & Co. consulting on Shareholder Value Management.

Matthias holds MBA degrees from the University of Mannheim and Portland State University. He is a CFA Charterholder and a member of the German-National-Academic Foundation.

Kirsten Winkler is the founder and editor of EDUKWEST. She also writes about Social Media, Digital Society and Startups at KirstenWinkler.com.

  • chinamike

    Terms of use for Cleverize are in German instead of English like the rest of the site yet we are asked to acknowledge that we read the terms of use before sign-up. This is VERY unfriendly and a big warning sign to me.

    • An Tran

      Hi chinamike, I’m An, co-founder of Cleverlize. We have been working with our lawyer for english version of our Terms of use already. Because german laws are very strictly and complicated so we need to finish german version first. Stay tune for more exciting news from us soon.